Project 10

A conceptual exploration into robotics, transformation and the male form, Project 10 draws upon automotive aesthetics of Yngve Holen’s photography of machines, systems and industrial spare parts. This collection synthesises art and fashion through collaborations with six distinct artists, employing innovative materials such as bias-cut tires, inflatable latex, and leatherised fabrics. The designs echo the dynamic forms of cars, tailored to transform and accommodate various male physiques with a product design based approach.

Karmuel Young x Kurage

Bias-cut and reassembled, repurposed tires are reinvented into a shirt and belt that tells a story of travels and material innovation.
more about the tire collaboration
Karmuel Young x Kurage

Bias-cut and reassembled, repurposed tires are reinvented into a shirt and belt that tells a story of travels and material innovation.
more about the tire collaboration

The theme of shifting design can also be seen with the Vacuum Shirt. In conversation with Project 09, this piece is developed upon, whilst taking cues from Wolfgang Tillmans’ book The Cars and the reflective veneers seen across his photography. Metallic fabric fuses with its multi-way design to reflect the transformative nature of technology and man.

Karmuel Young x MOU C.C.M.

Metals and gemstones intertwine. Red garnet and Blue Sodalite echo the project's essence colours, while the mix of silver and gold hammered metals captures the workings of automotive interiors.
more about the jewelry collaboration
Karmuel Young x MOU C.C.M.

Metals and gemstones intertwine. Red garnet and Blue Sodalite echo the project's essence colours, while the mix of silver and gold hammered metals captures the workings of automotive interiors.
more about the jewelry collaboration
Karmuel Young x *toooomyng

The Inflatable Latex Gilet advances material boundaries. Inspired by the fluidity of robotic transformation, this piece features a pump mechanism allowing it to expand and contract.
more about the latex collaboration
Karmuel Young x *toooomyng

The Inflatable Latex Gilet advances material boundaries. Inspired by the fluidity of robotic transformation, this piece features a pump mechanism allowing it to expand and contract.
more about the latex collaboration

The Compression Shirt replicates the images of John Chamberlain’s compressed cars whilst connecting to the idea of transformation and the dynamism of the male build. Its aluminum fused composition allows the shirt, executed into a one size fit, to be manually crushed and formed against the figure for a tailored fit.

Karmuel Young x Studio AA

Through a process of reconstruction, Porsche headlights convert into a beacon of innovation, crafting a floor lamp that illuminates the interplay between product, art and design.
more about the floor lamp
Karmuel Young x Studio AA

Through a process of reconstruction, Porsche headlights convert into a beacon of innovation, crafting a floor lamp that illuminates the interplay between product, art and design.
more about the floor lamp

Fixed at the core, the theme of masculinity serves as a constant undercurrent: padding on the Biker Jacket not only accentuates classic biker details but also emphasises the body's muscular contours; curved sleeves subtly enhances natural strength and structure of the arms; while leatherised fabric fuse classic materials with a robust look.

Lookbook

3 leatherwears x 1 coat x 4 jackets x 1 vest x 10 shirts x 5 knitwears x 16 tops x 10 bottoms x 5 art x 6 belts x 28 jewelries = 30 looks. Rollover to explore.Tap to explore.

CREDITS

Art direction
Karmuel Young

Tire collaboration
Kurage

Latex collaboration
*toooomyng

Jewelry collaboration
MOU C.C.M.

Belt collaboration
Lifanze

Lamp collaboration
Studio AA
Photography
Tomy Ng

Production
Polarla Studio

Make-up and hair
KK Li

Model
Li Zilong
Design team
Alison Lau
Anson Lam
Celia Chan
Derek Ding
Einar Lai
Evan Bao
Nelson Chio
Wendy Tang
Wictoria Snioch
Wing Tang
Zoe Kwok

Visual direction
aSin

Copywriting
Jessica Pui Ting Tang

Website design
Anna Tsang

Still life photography
Perkin Yu
Polarla Studio
Tung tung tung
Technical support
Angel Wong
Ana Lei
Ambrose Wong
Cheng C Fu
Eric Chow
Filippo Nettuno
Laina Cheng
Linda
Liza Yiu
Kenneth Choi
Jeff Ng
Mr. Jiang
May Lee
Ms Lam
Mrs Ho
Nicole Ng
Ombretta Gabrieucig
On Chan
Raymond
Riccardo Bresch
Ricky Lee
Ringo Lee
Rex Chan
Shirley Tse
Sonia Porro
Tracy Chui
Wai Tang
Venus Wong
Veewan Yiu
Yang Hui Jun
Special thanks
Alander Wong
Albert Lee
Alex Hsu
Andi Peng
Andrew Lee
Barbie Chan
Eileen Chan
Himmy Ho
Issac Tong
Jack Wong
Jonathan Lee
Kitlo
Michael Mok
Michael Leung
Nate Wong
Penter Yip
Silas Leung
Vikki Yau
Yuen Lei
Yukio O
Zoe PY Kwok
CREDITS

Art direction
Karmuel Young

Tire collaboration
Kurage

Latex collaboration
*toooomyng

Jewelry collaboration
MOU C.C.M.

Belt collaboration
Lifanze

Lamp collaboration
Studio AA

Photography
Tomy Ng

Production
Polarla Studio

Make-up and hair
KK Li

Model
Li Zilong
Design team
Alison Lau
Anson Lam
Celia Chan
Derek Ding
Einar Lai
Evan Bao
Nelson Chio
Wendy Tang
Wictoria Snioch
Wing Tang
Zoe Kwok

Visual direction
aSin

Copywriting
Jessica Pui Ting Tang

Website design
Anna Tsang

Still life photography
Perkin Yu
Polarla Studio
Tung tung tung

Technical support
Angel Wong
Ana Lei
Ambrose Wong
Cheng C Fu
Eric Chow
Filippo Nettuno
Laina Cheng
Linda
Liza Yiu
Kenneth Choi
Jeff Ng
Mr. Jiang
May Lee
Ms Lam
Mrs Ho
Nicole Ng
Ombretta Gabrieucig
On Chan
Raymond
Riccardo Bresch
Ricky Lee
Ringo Lee
Rex Chan
Shirley Tse
Sonia Porro
Tracy Chui
Wai Tang
Venus Wong
Veewan Yiu
Yang Hui Jun

Special thanks
Alander Wong
Albert Lee
Alex Hsu
Andi Peng
Andrew Lee
Barbie Chan
Eileen Chan
Himmy Ho
Issac Tong
Jack Wong
Jonathan Lee
Kitlo
Michael Mok
Michael Leung
Nate Wong
Penter Yip
Silas Leung
Vikki Yau
Yuen Lei
Yukio O
Zoe PY Kwok